Thistle
Giving a growing brand a vibrant redesign, blossoming it into a meal delivery service that look fresh as hell.
Started in 2013 as a cold-pressed juice company, Thistle has blossomed into a service that supports health, wellness, and sustainability. Our goal was to make their brand stand out in a crowded category by elevating their messaging and design to showcase everything that makes their meals irresistible and plant-based lifestyle accessible.
Created for Pearlfisher.
Branding
Illustration
Packaging
Out of Home
Brand book